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Cool Beer Solution

23 May 2007

Low cost temporary beer cooling product, the Magnum Ice Sheet, helps keep beers cool on those extra warm days.

Emphasis on beer temperature, both storage and drinking, has become an important point of focus in the brewing and leisure industry in recent years.

The importance of cooling beer goes beyond the fact that no one likes drinking real ale or lager that is warm. Real ale life is severely affected if it is not cooled and will go off quickly. Lagers (or keg beers in particular) are normally chilled to drinking temperature close to the point of dispense.

If the keg is not cooled however, the beer can fob (foam) due to the wide difference in stored temperarture and the sudden cooling before dispense. Most pub and bar cellars have a refrigeration unit installed to chill the room and its contents. What happens if the cellar cooling fails, or can't cope with those extra hot days? What about beer festivals and other events, where beer is stored and served out of the cellar?

Magnum Ice Sheets provide a cheap and practical solution to helping keep beers cool out of the cellar. Supplied dry, you simply soak the Ice Sheet for a few minutes then pop it in the freezer. Frozen Ice Sheets are then layed over your cask, or wrapped around your keg, helping to cool the beer. Defrosted Ice Sheets retain their contents and can be frozen again for resuse.

Magnum Ice Sheets are completely food safe and can be used to chill just about anything. Always available for fast dispatch, Magnum Ice Sheets could be the solution to your cooling requirements. Call us on 0845 257 2240 to find out more.

Released By

Magnum Bar Supplies Ltd

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