Who doesn’t want a stronger, more memorable brand.
The average person is subject to 4000 adverts a day – google it
Now look around and find a branded product, do you remember where it came from, or recognise the branding?
Promotional Merchandise is about emotion, everyone likes a freebie, and we remember the positive feeling of receiving. The key to successful promotional merchandise however is planning.
Stop thinking of the box of pens in your stationery cupboard. Start including promotional merchandise in your marketing strategy, and engage your sales team, business development managers and together create a plan that includes:
WHAT is our business message?
HOW and WHEN are we going to use the product
WHO is our ideal client?
• Include promotional merchandise in your marketing plan at the start of the year so you really
have time to think about the product and design.
• Order in advance you can specify delivery dates - don’t wait until a month before your big
launch and find out that your carefully planned product is out of stock.
If you take the time to do this when it comes to your exhibition or product launch you will be able to order with confidence products that:
• Have been carefully designed and truly reflect your company
• Know that product will arrive in plenty of time
• Appeal to your target market, and won’t end up in the bin.
Planning an event is stressful enough – remove the fear of the last-minute search for giveaways that may be late.
NEVER again dig out pens and post it notes from the store in desperation.
Attract prospective clients and retain their business of by creating a STRONG and MEMORABLE brand.
To find out how all this is possible message me to schedule a call.
PS If your exhibition IS in the next couple of weeks, still message me we CAN help you out AND put a plan in place so that it doesn’t happen again.