12 December 2019 | Dash Dynamics
Custom Keyring Benefits & Your Business
In business it’s imperative to have a clearly defined marketing strategy.
Whilst word of mouth is a fantastic way of growing a brand it’s bar far the only way and certainly not a sustainable method. Sooner or later, enquiries will dry up. In order to both maintain and grow a company, merchandise should be considered.So how can we help?
At Dash Dynamics we specialise in custom keyrings for businesses. Buying in bulk means you have plenty of opportunity to build reputation whilst getting your brand recognised to the masses, quickly and easily.
How will a bespoke keyring benefit my business?
There’s a myriad of business related benefits from the price you pay to the customers reached. Let’s investigate further.
Repeat Business
Keyrings are perfect for every type of business but for this example we are going to focus on trades people. Every single UK household requires annual boiler servicing and when the time comes around many reach for social media recommendations and ask friends and family. With short term memories a suitable aspect of busy lives, as the following service approaches, rather than calling the same plumber for the job, we’ve forgotten their name and begin the research process once again! Imagine, as a plumber, handing out a free keyring with your logo. A customer will carry this with them everywhere they go and when that time comes, all they need do is check their keys! Voila, repeat business!
Cost-Effective Marketing
In a modern world where technology continues to thrive there are numerous ways to market a business. Leaflets, magazines, TV, radio, social media, websites, blogs, video and more. There’s also numerous options of branded merchandise to choose from. Tote bags, pens, mugs, caps, notebooks; the list is endless. All the marketing efforts we’ve listed certainly have a strategic place. That said, leaflets get thrown out, adverts are soon forgotten, people scroll on and have to search for websites. In terms of merchandise pens and notebooks only last so long and that’s if they’re used as opposed to thrown in a draw.
A custom keyring is a quality, practical giveaway that’s used on a daily basis. In addition they provide businesses with a relatively low cost, marketing solution.
Practicality
Pens are practical, mugs are great for that morning coffee and notepads provide the perfect space for making lists and keeping notes. The one thing each of these have in common however is that they are quickly disposed of or unused. Think about it; what’s the one item your customers are likely to use and take with them everywhere on a daily basis? Keys of course! Offering branded keyrings to customers and even potential clients is a consistent, practical reminder of your brand.
Get ready to reassess your marketing strategy in 2020 and investigate custom keyrings now.