21 July 2025 | Direct Roofing Systems Ltd
DRS Invests in Growth with New Equipment & New Appointment
DRS is proud to announce a series of major developments as the company continues to invest in innovation, capacity, and customer success. These key milestones mark a new chapter of growth and opportunity for both DRS and its valued trade partners.
Increased Production Capacity with New Elumatec Saw
To meet rising demand and support growing order volumes, DRS has invested in a third saw - the Elumatec DG244 Double Mitre Saw, demonstrating the business's passion for growth, confidence in future workload, and willingness to invest in high-performance equipment to maintain a competitive edge in the market.
New Head of Sales & Marketing Appointed
DRS is also delighted to welcome Avtar Birdi as their new Head of Sales & Marketing. Avtar brings with him a wealth of industry experience and a fresh strategic vision to further drive business development and strengthen client relationships. His appointment signals a renewed focus on delivering value, insight, and growth opportunities for DRS and its trade partners.
New Showroom Now Open for Trade Clients and Their Customers
The newly launched DRS showroom is now officially open, offering trade clients a modern, professional space to showcase a wide range of industry-leading, compliant doors and windows. Designed to support client relationships and help grow partner businesses, the showroom allows trade professionals to demonstrate product quality and innovation first-hand to their customers.