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Entrepreneurship, Innovation and Business Clusters

12 April 2012

In Entrepreneurship, Innovation and Business Clusters, Panos Piperopoulos provides a comprehensive introduction to what entrepreneurship is all about, how and why entrepreneurs innovate and how innovation systems operate.

In Entrepreneurship, Innovation and Business Clusters, Dr Panos Piperopoulos provides a comprehensive introduction to what entrepreneurship is all about, how and why entrepreneurs innovate and how innovation systems operate. Acknowledging that what are now known as small and medium enterprises (SMEs) constitute the backbone of most economies, the author then examines in depth the characteristics of SMEs and the crucial role played by the owners and entrepreneurs who innovate to ensure the survival and continued growth of their firms.

Order via the Gower website by 31st December 2012 and receive 20% discount – exclusive to Approved Business – quote discount code G11EFG20 when ordering. 


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